Facebook has become one of the most popular and sought after social media today. Different people use Facebook for different purposes. To most young people, it is one very efficient platform for connecting with old friends and making new ones from different parts of the world. But, to the business minded, Facebook is one platform that allows them reach a global audience and tell good stories about their products and services.

The fact that having a popular facebook page increases the number of visitors and customers to your blog or site has established this social media platform as a force to reckon with in today’s social media marketing. Most bloggers and online merchants pay attention to the number of likes their Facebook page generates as it goes a long way to determine the number of genuine followers their blog posts get. Below are some very effective tips to help you maximize the links on your Facebook fan page to get more likes.
Get a Facebook Like Widget Box Installed on Your Blog
This tip has been working for a long time and still remains one of the most effective ways to increase the number of likes on your Facebook fan page. This widget will enable your visitors like your Facebook Fan page without going to your Facebook page. Place it in a very strategic point to make it more visible to your site visitors. Try out different colors, height and width before choosing the most visible widget.
Link to the Fan Page
Always remember to leave a link from your blog or website to your fan page. You can equally link them to your about us page or the author info page. These are some of the most effective ways of increasing likes on your Facebook fan page. Always remember to link your social media pages to your blog and website to reveal your online presence.
Get Search Engine Optimization for Your Fan Page
The most important reason why people look for more Facebook likes is to generate organic traffic. Optimizing your Facebook fan page for search engines is much easier than you have always believed. You can get your fan page optimized for search engines like Google, Bing, etc. Ensure to include your tagline and company’s name on your fan page. Don’t forget to add your meta description which covers all the keywords.
Make Use Email Newsletters
Use email newsletters to solicit for Facebook likes from your contact list/ followers. It is not odd to ask for a Facebook like from your readers as it will help them get posts and updates from you much faster than newsletters can deliver them. Make sure your social media link is added at the bottom of all your email feeds. 
Be an Active Facebook User
Being active on Facebook has been found to be super-effective. Find groups that are related to your niche or industry and come up with posts and topics that will keep them coming to your page for more. Adding your link to your posts is allowed and you can even ask for likes from there.
Invite your Friends
Sending out invitations from your admin section to your friends can be one of the most effective ways of getting them to click on the like button.